Tasktop Adds Software Development Industry Thought Leader Betty Zakheim as Vice President of Marketing

Thursday, July 18, 2013

Tasktop continues to attract top industry talent with addition of Zakheim

VANCOUVER, July 18, 2013, Tasktop Technologies, the industry leader for ALM integration, today announced Betty Zakheim as its vice president of marketing. Zakheim is a recognized software development industry thought leader and seasoned executive with years of experience leading organizations that cater to software development teams. Her background as a software developer/engineering manager and a marketing executive, as well as her work in advancing the state of the art in software development, and the use integration technologies, makes her uniquely suited to join Tasktop, the leader in Software Lifecycle Integration (SLI). Tasktop’s products advance the efficiency of software development teams through the integration of their disparate ALM tools.

“Tasktop’s mission is to connect the world of software delivery, and to achieve that goal we continue to add industry experts like Betty Zakheim that have played an active role in shaping industry trends and leading enterprise IT transformations,” said Mik Kersten, co-founder and CEO of Tasktop. “Betty’s technical experience and marketing philosophy align perfectly with our commitment to increase industry awareness around the overall value of ALM integration, and we are extremely pleased to have someone of her caliber join our executive team.”

Zakheim has played a pivotal role in developing and promoting cross-platform collaboration and integrated systems that have led to industry advances in individual and organizational productivity. Zakheim’s technical background, as well her executive roles at leading development tool vendors such as IBM/Rational, Progress Software and SmartBear, give her unique perspective on the holistic needs of software development and delivery teams. Coupled with her pioneering work using Business Process Management software to integrate post-deregulated telecom business processes (at Xerox-spinoff InConcert), and her experience at IONA during the emergence of Web Services as an integration technology, Zakheim brings a unique blend of experience that will drive success for Tasktop, its clients and the industry at large as ALM integration rises in importance for IT organizations.

As a strategic advisor, she ran Outside In Solutions, a consulting firm that counseled both start-up and multi-national software development companies, with go-to-market strategies. At Tasktop, Zakheim will run the company’s marketing initiatives, and work with executives, customers, partners and industry leaders to connect the world of software delivery through collaboration and the adoption of Software Lifecycle Integration (SLI) strategies.

“Tasktop is a company that is making a real difference in how software is developed and deployed, and I couldn’t be happier to join the team, and to put my passion and experience to work for the company and the industry,” said Zakheim. “Helping Tasktop and its customers solve the problem of disconnected ALM tool stacks and siloed enterprise software delivery processes was an opportunity I couldn’t pass up.”

Read Zakheim’s blog post All Roads Lead to Tasktop for her personal perspective on joining the company.

Share this: #Tasktop adds Betty Zakheim @bettyzakheim to executive team as VP marketing to promote #Dev, #Sync and #SLI www.tasktop.com

About Tasktop Technologies
Tasktop Technologies is the industry leader for ALM integration. It invented the task-focused interface and created the Eclipse Mylyn project, which transformed the IDE into a developer productivity and ALM collaboration platform. Building on Mylyn, Tasktop unifies the ALM landscape through ALM partnerships that connect leading Agile, enterprise ALM and open source tools. Commercially, Tasktop Sync provides real-time bidirectional and fully automated synchronization between ALM servers, and Tasktop Dev is the developer-centric ALM interface for the Eclipse and Visual Studio IDEs. Tasktop recently launched the Software Lifecycle Integration (SLI) initiative to connect the entire software delivery lifecycle, consisting of a new technical architecture and data model, repeatable design patterns and a new open source project called Eclipse Mylyn m4. For more information about Tasktop and SLI please visit: http://tasktop.com


Media Contact: Joyce Bartlett +1 781-771-3112 joyce.bartlett@tasktop.com