IT Revolution Announces New Technology Book, 'Project to Product: How to Survive and Thrive in the Age of Digital Disruption with the Flow Framework'

IT Revolution Announces New Technology Book, 'Project to Product: How to Survive and Thrive in the Age of Digital Disruption with the Flow Framework'

Value Stream Network pioneer Dr. Mik Kersten introduces the Flow Framework as a new way of building an infrastructure for innovation to change the way enterprises approach software delivery

PORTLAND, Ore., November 8, 2018 -- IT Revolution (, the industry leader for advancing DevOps, today announced the availability of its latest book, Project to Product - How to Survive and Thrive in the Age of Digital Disruption with the Flow Framework. Authored by Dr. Mik Kersten, founder and CEO of Tasktop, the book presents a new concept called the Flow Framework, which is aimed at unraveling the enigma of enterprise software delivery. Based on his work with Fortune 100 enterprises, Kersten provides a new managerial approach to help organizations better understand the human and system dynamics that underpin their IT infrastructure.

Paperback and eBook editions of Project to Product will be released November 20. To pre-order, visit: ( More information forthcoming about the Audiobook version can be found at: (

“We are thrilled to share this important work from Dr. Kersten, one of leading thinkers on bringing back developer productivity and enabling value stream networks in large enterprises,” said Gene Kim, founder of IT Revolution and co-author of The Phoenix Project, The DevOps Handbook, and Accelerate. “As truly great books do, Project to Product changes how one thinks about software delivery. I think this book is vitally important for every technology leader responsible for helping their organizations survive and thrive in the age of digital disruption.”

About the Book

As tech giants and startups disrupt every market, those who master large-scale software delivery will define the economic landscape of the 21st century, just as the masters of mass production defined the landscape in the 20th. Unfortunately, business and technology leaders are woefully ill-equipped to solve the problems posed by digital transformation. At the current rate of disruption, half of S&P 500 companies will be replaced in the next 10 years. A new approach is needed.

In Project to Product, value stream network pioneer and technology business leader Kersten introduces the Flow Framework—a new way of seeing, measuring, and managing software delivery. The Flow Framework will enable your company’s evolution from project-oriented dinosaur to product-centric innovator that thrives in the Age of Software. If you’re driving your organization’s transformation at any level, this is the book for you.

To download a free excerpt or the audiobook companion of Project to Product, please visit: (

Project to Product has been a 20-year journey that started with a decade of learnings as an open source developer, and applying those learnings to my last ten years working with IT leaders,” explained Kersten. “I hope anyone who reads my book gains the inspiration to drive the digital innovation initiatives that the industry needs to move beyond ad hoc heroics toward a unified view of software delivery value streams. As IT organizations continue to scale at an incredible pace, Project to Product offers a new approach and business framework for gaining control and thriving in the Age of Software.”

Book Review Supporting Quotes:

“During our transformation to a “100% Agile” BMW Group IT organization, we discovered early on that the former project portfolio approach did not sufficiently support our journey. Therefore, we started with a transition from “project to product.” The exchanges with Mik on the topic of product orientation and the Flow Framework was very helpful and a real inspiration for me. The fact that Mik is now sharing his vast knowledge in this book makes me particularly happy. It provides the motivation and the toolset necessary to help create a product portfolio based on a value driven approach. For me it is a must read—and indeed it is also a fun read.”
—Ralf Waltram, Head of IT Systems Research & Development, BMW Group

“If you want to get rid of obsolete practices and succeed with the new digital, read this book.”
—Carlota Perez, author of Technological Revolutions and Financial Capital: The Dynamics of Bubbles and Golden Ages

“Every now and then, a body of work comes along with such timely precision that you think hallelujah! Mik’s book Project to Product is the perfect antidote for those businesses struggling with digital transformation, broken Agile implementations, and the onslaught of enterprise disruption. In fact, it’s a really important component in the world of flow which is at the forefront of business agility. Not only will this framework help your teams ignite their software delivery cadence but to do it at scale, with high quality, reduced costs, and increased value. And more importantly, with happy teams—with the metrics to prove it.”
—Fin Goulding, International CIO at Aviva and co-author of Flow: A Handbook for Change-Makers, Mavericks, Innovation Activists, Leaders: Digital Transformation Simplified and 12 Steps to Flow: The New Framework for Business Agility

About the Author:

Dr. Mik Kersten started his career as a Research Scientist at Xerox PARC where he created the first aspect-oriented development environment. He then pioneered the integration of development tools with Agile and DevOps as part of his Computer Science Ph.D. at the University of British Columbia. Founding Tasktop out of that research, Mik has written over 1 million lines of open-source code that is still in use today, and has brought seven successful open-source and commercial products to market.

Kersten’s experiences working with some of the largest digital transformations in the world has led him to identify the critical disconnect between business leaders and technologists. Since that time, he has been working on creating new tools and a new framework for connecting software value stream networks and enabling the shift from project to product.

Share This: Pre-order your copy of "Project to Product" by @mik_kersten and learn about the #FlowFramework—a new way of seeing, measuring, and managing software delivery. Coming November 20th! @ITRevBooks @tasktop

About IT Revolution

IT Revolution assembles technology leaders and practitioners through publishing, events, and research. Our goal is to elevate the state of technology work, quantify the economic and human costs associated with suboptimal IT performance, and to improve the lives of technology professionals.


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